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Business Communications
Attention Is Today’s
Currency
The business case for Video Strategy is as follows:
* When looking for information on a specific product or service, 60% of people first turn to video – the rest being split between print and online articles, infographics, user manuals, webinars and sales demos
* Over 500 Million people watch Facebook videos every day
* More video gets uploaded to YouTube in a single month than the major US television networks have broadcast in 30 years
* The global average for online video consumption is 84 minutes per day
* More than 75% of all video views come from mobile devices
* 71% of B2B marketers utilise video (and 66% of B2C marketers do)
* The revenue of marketers who use video grows 49% faster, compared to the ones who don’t
* Survey breakdown of preferred platforms –
YouTube, 82%
Facebook, 80%
WhatsApp, 79%
Instagram, 76%
Twitter, 44%
LinkedIn, 30%
Pinterest, 28%
TikTok, 24%
Reddit, 23%
Tumblr, 10%.
[Source: Social Media Today]
Have a Project in mind?
If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.
Have a Project in mind?
If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.
The business case for Video Strategy is as follows:
* When looking for information on a specific product or service, 60% of people first turn to video – the rest being split between print and online articles, infographics, user manuals, webinars and sales demos
* Over 500 Million people watch Facebook videos every day
* More video gets uploaded to YouTube in a single month than the major US television networks have broadcast in 30 years
* The global average for online video consumption is 84 minutes per day
* More than 75% of all video views come from mobile devices
* 71% of B2B marketers utilise video (and 66% of B2C marketers do)
* The revenue of marketers who use video grows 49% faster, compared to the ones who don’t
* Survey breakdown of preferred platforms –
YouTube, 82%
Facebook, 80%
WhatsApp, 79%
Instagram, 76%
Twitter, 44%
LinkedIn, 30%
Pinterest, 28%
TikTok, 24%
Reddit, 23%
Tumblr, 10%.
[Source: Social Media Today]
Have a Project in mind?
If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.

















